Sonos memiliki rencana untuk mendapatkan kembali kepercayaan Anda, dan inilah rencananya.

Sonos is currently facing its biggest controversy in history, largely due to its own missteps. CEO Patrick Spence has introduced a plan to address the issues caused by the release of its revamped app that damaged the company’s reputation. The plan focuses on understanding what went wrong with the software development and corporate culture, as well as rebuilding customer trust. Executives have also pledged to forgo their annual bonuses unless the app quality improves and customer trust is restored.

Additionally, Sonos is extending the warranty for select products and implementing changes to improve the customer experience. The company plans to release new features gradually and allow customers to provide feedback before making them default. Sonos has admitted to moving too quickly with the app release and failing to address critical issues, leading to a negative reception.

The company is also working on enhancing transparency and accountability by appointing a quality ombudsperson to address employee concerns and ensure product quality. Despite internal challenges and layoffs, Sonos is moving forward with planned hardware releases, including the Sonos Arc Ultra and Sub 4. The company is striving to regain customer trust and recover from the setbacks caused by the app controversy.