Nowadays, most TVs are equipped with smart TV technology, allowing easy access to popular streaming services like Amazon Prime Video, Hulu, Disney Plus, and Netflix. While all these services offer access to various streaming apps, there are differences in user interface and ad presence. At CNET, we have thoroughly reviewed major smart TV systems including Roku, Google TV, and Amazon Fire TV, and we prefer Roku for its simplicity, effective search features, and extensive app support. The TVs listed below all come with built-in Roku.
If you’re looking for the best Roku TV overall, CNET recommends the Roku Pro Series TV. It offers decent image quality, gaming capabilities, and the Roku TV OS. While Roku manufactures its own TVs, it also collaborates with brands like TCL, Hisense, Onn, Pioneer, and Sharp to offer more affordable options. If you prefer an all-in-one Roku TV, there are several excellent choices available.
Roku TVs come with the Roku OS built-in, providing a seamless streaming experience. Adding a Roku streaming device to any TV can also turn it into a Roku TV, offering a wide range of features such as full-array local dimming, OLED screens, 120Hz refresh rate, 4K UHD resolution, high dynamic range, and gaming-centric features. The best Roku TVs of 2025 offer great picture quality, gaming capabilities, and the convenience of the Roku operating system.
When shopping for a TV, consider factors like price, screen size, and features. Bigger screens are generally better, and investing in a higher-end model can improve image quality. Look for features like full-array local dimming, mini-LED, and 120Hz refresh rate for enhanced performance. OLED technology is recommended for high-end TVs.
Both Roku TVs and streaming devices offer access to the same software, with the main difference being that a Roku TV has the software built-in. A Roku streaming device is ideal for those without a Roku TV looking to access the Roku software. For gaming, the Roku Pro Series TV offers specific features like 4K/120Hz and low input lag, making it suitable for gaming enthusiasts. Casual gamers may still enjoy gaming on other Roku TVs without these features.