In Ghaziabad, India, sitting in her makeshift studio, Ruchika Sharma prepares for her YouTube video show. The 33-year-old historian and former professor knows the odd recording hours are necessary for minimal ambient noise. With a small mic hooked to her shirt, she begins her narration on Nalanda, a sixth-century Buddhist university. As she debunks historical myths, she applies makeup, blending concealer and eyeshadow. Sharma’s YouTube channel, Eyeshadow & Etihaas, has gained nearly 20,000 subscribers, challenging traditional narratives with her unconventional approach. Despite facing threats and abuse for her videos, Sharma continues to use makeup and satire to set the record straight on Indian history. Raised in Mehrauli and now residing in Ghaziabad, Sharma’s passion for history was ignited by a teacher in eighth grade. Despite her parents’ initial disapproval, Sharma pursued her academic passion, eventually completing her master’s and PhD in history. Her journey from a high-paying corporate job to a teaching position at Delhi University reflects her determination to follow her passion. With a growing audience on YouTube and social media, Sharma’s influence continues to grow, challenging established historical narratives with each video she produces.
